Bis-(Maleimidoethoxy) Ethane: What Is It, Cosmetic Uses, Benefits & Side Effects

Curious about this ingredient? In this article we're explaining exactly what it is and why it's used within cosmetic formulations.
Updated on: June 23, 2025
Share:
Inside this article:

All information on this page is verified using publicly available nomenclature standards and reference materials from The Personal Care Products Council (PCPC) and the European Commission's CosIng database. Our analyses are based on technical data from these sources to ensure accuracy and reliability.

What Is Bis-(Maleimidoethoxy) Ethane?

Bis-(Maleimidoethoxy) Ethane is a lab made organic compound built around two maleimide groups linked by an ethoxy bridge. These maleimide units are highly reactive toward certain parts of proteins, which lets the ingredient form steady bonds with hair or skin surfaces. Because it is synthetically produced, there is no animal or plant source; chemists create it by combining maleic anhydride with ethylene glycol, then carrying out a series of controlled reactions to attach the maleimide rings and purify the final powder.

The compound first drew interest in the late 1980s when researchers wanted a safer way to crosslink hair proteins without harsh formaldehyde donors. Cosmetic chemists soon adopted it to improve the staying power of hair dyes and styling products. Today it is made in specialized facilities that follow cosmetic grade good manufacturing practice, ensuring low impurity levels and consistent quality.

You will most often find Bis-(Maleimidoethoxy) Ethane in salon and at-home hair dyes, long-lasting styling gels, wave or straightening creams, rinse-off conditioners, color refresh masks, some skin care primers and setting sprays where a flexible film is needed. It is almost always used at low percentages, blended with conditioners, colorants and mild oxidizers.

Bis-(Maleimidoethoxy) Ethane’s Cosmetic Benefits/Uses

This versatile ingredient brings several practical benefits to modern formulas.

  • Binding: Helps pigments, polymers and conditioning agents stick evenly to hair or skin so results last longer after rinsing or washing
  • Hair Conditioning: Forms a thin, smooth film on the hair shaft, reducing roughness and frizz for a softer feel and improved shine
  • Hair Dyeing: Enhances color deposit by anchoring dye molecules to the hair’s keratin, leading to richer, more fade resistant shades
  • Hair Fixing: Provides flexible hold in gels, sprays and mousses, keeping styles intact without a stiff helmet-like feel
  • Hair Waving Or Straightening: Works with heat or mild chemicals to reshape the hair’s internal bonds, making curls looser or strands straighter while minimizing damage
  • Oxidising: Gently promotes oxidation steps in hair color or treatment systems, improving processing efficiency and uniformity
  • Skin Conditioning: Leaves a breathable film that smooths skin texture and boosts moisture retention, creating a soft touch finish
  • Surface Modifier: Alters the surface energy of formulas so creams spread better and sprays lay down a more even coat

Who Can Use Bis-(Maleimidoethoxy) Ethane

Because it forms a light film rather than penetrating deeply, Bis-(Maleimidoethoxy) Ethane is generally well tolerated by all skin types including oily, dry, combination and sensitive; however extremely reactive or eczema-prone skin may prefer to avoid leave-on products that contain it, as any film-forming agent can occasionally trap heat and sweat and aggravate flare-ups.

The ingredient is synthesised entirely from petrochemical feedstocks with no animal-derived inputs or testing mandated for cosmetic use, so it is considered suitable for both vegans and vegetarians.

Current safety data show no specific reproductive toxicity, so products containing Bis-(Maleimidoethoxy) Ethane are not automatically contraindicated during pregnancy or while breastfeeding. This is not medical advice; anyone who is pregnant or nursing should review all personal care products with a qualified healthcare professional to be on the safe side.

It does not absorb UV light or increase sun sensitivity, so there is no known risk of photosensitivity linked to its use.

Because it strengthens dye adhesion it may make semi-permanent hair colour harder to remove, something to keep in mind for anyone who enjoys frequent colour changes.

Potential Side Effects/Adverse Reactions

Responses to topical Bis-(Maleimidoethoxy) Ethane vary from person to person. The following outlines potential side effects that have been reported in rare cases. When the ingredient is used at approved levels in well-formulated products most people experience none of these issues.

  • Mild skin or scalp irritation such as redness itching or warmth
  • Allergic contact dermatitis in individuals already sensitised to maleimide compounds
  • Eye stinging or watering if the product drips into the eyes during application
  • Dry or brittle hair shafts when very high heat is applied after treatment
  • Unwanted colour staining on porous hair if rinse-out time is exceeded

If any of these effects occur stop using the product right away and seek advice from a medical professional or pharmacist.

Comedogenic Rating

Bis-(Maleimidoethoxy) Ethane earns a 1 out of 5 on the comedogenic scale. It is a large, water-dispersible molecule that stays mostly on the surface and does not supply fatty acids or heavy oils that typically block pores. While it forms a light film, this film is breathable and easily removed with normal cleansing, so it is unlikely to trigger whiteheads or blackheads.

Because of this low score the ingredient is generally considered suitable for people who are prone to acne or breakouts. The only caveat is that any leave-on product that traps sweat in very hot climates could, in theory, contribute to congestion, though real-world reports of this are scarce.

Summary

Bis-(Maleimidoethoxy) Ethane works as a binder, hair conditioner, color anchor, flexible fixative, gentle oxidizer, skin smoother and surface modifier by linking its reactive maleimide groups to proteins at the hair or skin surface. These bonds create a thin, resilient film that locks in color, improves shine, tames frizz and helps styling polymers grip better without stiffness.

The compound sits in a niche corner of the market: loved by formulators of long-wear hair dyes and salon treatments yet still relatively unknown to everyday shoppers. Its safety profile is solid when used at the low levels typical of cosmetics, with irritation or allergy remaining rare.

As with any new personal care ingredient it is wise to perform a small patch test the first time you use a product containing Bis-(Maleimidoethoxy) Ethane to make sure your skin or scalp agrees with it.

Was this article helpful?
More from Glooshi:
ADVERTISEMENT
Get all our top headlines in beauty.
Delivered right to your inbox each week. Zero spam, all goodness, opt-out at anytime.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Get the latest beauty news, top product recommendations & brand-exclusive discount codes direct to your inbox.
Send good feedback:

All feedback is greatly appreciated, anonymous, and will be used to improve the quality of our articles.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Send bad feedback:

All feedback is greatly appreciated, anonymous, and will be used to improve the quality of our articles.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Search