10 Degrees Cooler is the kind of clean beauty brand people discover once and then never stop talking about. Born from a simple promise to keep harmful chemicals off our skin, it champions all-organic formulations that put safety and efficacy first. The brand’s appeal starts with its clarity of purpose, then deepens with a thoughtful approach to ingredients and an obvious respect for skin health.
Founder Andreea Farcas brings a rare blend of neuroscience training, lab fluency and real life problem solving. After finding that even luxe labels were packed with petroleum, parabens, dyes and phthalates, she went back to what she learned in her mother’s biochemistry lab and the timeless Romanian tradition of using oils to cleanse and nourish. That mix of scientific rigor and heritage know-how gives the brand a quietly confident edge that fans can feel.
There is also a spirit behind the formulas that feels distinctly Venice, California. Creativity, charity and wellness show up not as buzzwords but as a way of working, from careful sourcing across Europe to an emphasis on simplicity that respects the skin. The result is skincare that reads modern and minimal, yet draws on centuries of wisdom and years of hands-on study.
If you are looking to round out your 10 Degrees Cooler collection or you want something that sparks the same kind of passion, we have you covered below with 8 brands that share a very similar vibe.
1. OSEA
Born in Malibu, OSEA feels like a coastal reset in a bottle. The brand leans into sea-inspired formulas, skin gentleness and a low-waste mindset that keeps things simple without losing the spa vibe. It is known for a rooted commitment to vegan and cruelty free standards plus a light touch that suits most skin moods.
Fan favorites include the Ocean Cleanser for a fresh daily wash, Hyaluronic Sea Serum for plush hydration and Seabiotic Water Cream for weightless moisture. Prices sit in the mid range and packaging is largely glass and recyclable, which makes the entire ritual feel refreshingly responsible.
2. Pai Skincare
London based Pai built its name by treating sensitive skin with respect. The brand tests rigorously, sources thoughtfully and communicates with rare clarity so you always know what you are putting on your face. It is a calm voice in a crowded space and that alone is soothing.
Best sellers include the Camellia and Rose Gentle Hydrating Cleanser for soft cleansing, Rosehip BioRegenerate Oil for nourishment and the Instant Kalmer moisturizer for daily comfort. Expect mid range prices, recyclable packaging and a supply chain built around fairness and traceability.
3. Deascal
UK based Deascal is a modern beauty house that moves easily between skincare, haircare and fragrance, though skincare is where the cult love began. The brand puts high quality ingredients and responsible sourcing first, then backs it up with fully recyclable packaging that keeps your routine clean inside and out. It is straightforward, effective and refreshingly accessible.
Highlights include the Age Defy Serum for visible firmness and smoothness, Nocturnal Revive Cream for overnight rejuvenation, Poreless Perfection Serum for a refined look and the Daily Face Cleanser for a balanced reset. Prices are affordable without cutting corners, which makes building a complete routine feel easy.
4. Herbivore Botanicals
https://www.herbivorebotanicals.com
Seattle born Herbivore brings a design forward take to clean skincare. The products are simple, visually calm and focused on sensory pleasure that never tips into fuss. Sustainability runs through the choices here from mindful sourcing to recyclability.
Popular picks include the Pink Cloud Cleanser for a gentle foam, the Aquarius line for a balanced matte finish and the Lapis Oil for lightweight moisture. Prices land in the mid range and packaging is largely glass with minimal extras so your shelf looks as tidy as your routine feels.
5. Indie Lee
Founded in New York, Indie Lee was built around a wellness first perspective that treats skin health as part of everyday life. The brand is transparent about formulation choices and keeps routines streamlined for real results without the overwhelm.
Standouts include the Brightening Cleanser for a fresh start, CoQ10 Toner for cushiony balance and the Squalane Facial Oil for silky moisture. Prices are mid range, packaging is recyclable and the brand puts education front and center so you feel confident with every step.
6. Tata Harper
https://www.tataharperskincare.com
From Vermont, Tata Harper helped define luxury natural skincare. Everything feels farm to face with small batch energy, meticulous craftsmanship and a devotion to quality that reads in the textures and finishes.
Heroes include the Regenerating Cleanser for a polished glow, Resurfacing Mask for a quick reset and the Water-Lock Moisturizer for daily smoothness. Prices sit in the luxury tier, glass packaging is widely used and the brand keeps production close to home for tighter oversight.
7. Evolve Organic Beauty
https://www.evolvebeauty.co.uk
Made in Hertfordshire in small batches, Evolve brings a friendly British charm to natural skincare. The formulas are straightforward, the labels are clear and the brand makes sustainability feel relaxed and doable.
Customer favorites include the Gentle Cleansing Melt for soft cleansing, Hyaluronic Serum 200 for daily plumpness and the Daily Renew Facial Cream for comforting moisture. Prices are affordable to mid range and the bottles are recyclable with an emphasis on post consumer materials.
8. Biossance
San Francisco based Biossance built its reputation around science led skincare with a strong sustainability core. The brand focuses on skin compatibility, clean formulation and a lab grade approach that still feels warm and wearable.
Top sellers include the Squalane Cleanser for a cushy cleanse, Squalane and Vitamin C Rose Oil for brightness and glow and the Marine Algae Eye Cream for a lifted look. Prices are mid range, packaging is recyclable and sourcing choices prioritize planet friendly alternatives.
A note from the editor
Every brand on this list is genuinely great and worth your attention. If one sparks curiosity lean in, try a few textures, see how your skin responds. Skincare should feel like play and discovery, not homework.
That said the world of skincare is far bigger than any one label or even the alternatives we highlighted here. Your best routine is the one that fits your skin, your lifestyle and your values. Trends come and go, flavors of the month fade, but what matters is how your face feels today and six weeks from now.
Give yourself room to test, tweak and take notes. Start simple, introduce one new product at a time, pay attention to how your skin behaves in different seasons and routines. With a bit of trial and error you will carve out a lineup that feels effortless, performs consistently and belongs entirely to you.